Graduate Influencer Executive

Join our marketing squad as an Influencer Executive! Craft and execute killer influencer strategies to turbocharge our brand across digital platforms.

Responsibilities:

• Identify and research potential influencers and content creators aligned with our brand values and target audience.
• Build and maintain strong relationships with influencers through effective communication and negotiation of partnerships.
• Develop and execute creative influencer campaigns that align with marketing objectives and KPIs.
• Coordinate the end-to-end execution of influencer campaigns, including content creation, scheduling, and performance tracking.
• Monitor and analyse campaign performance metrics to optimize strategies and maximize ROI.
• Stay up-to-date with industry trends and best practices in influencer marketing to recommend innovative strategies.

Requirements:

• Bachelor’s degree in Marketing, Communications, or related field.
• Proven experience in influencer marketing or digital marketing roles.
• Strong understanding of social media platforms and influencer ecosystems.
• Excellent communication and interpersonal skills.
• Ability to multitask and work effectively in a fast-paced environment.
• Creative thinker with a passion for influencer marketing and digital trends.

Preferred Qualifications:

• Experience using influencer marketing platforms and tools.
• Demonstrated success in executing influencer campaigns that drove engagement and brand awareness.
• Familiarity with analytics tools (e.g., Google Analytics, social media analytics).